The French are terrible businessmen. There has just been a competition on French channel M6 for the Belgium vs Italy match saying “To win €100,000, answer this question, what is the nickname of the Belgian team?”
The answer is the Red Devils, like Manchester United. That’s not the issue for me. The issue is the question they are asking for the money they are giving away.
See, if they want to know the answer to that question, they don’t need to spend €100,000. They could just Google it.
They’d get a lot more for their money if they were to ask a more complicated question. For instance “For your chance to win €100,000, answer this question: How do we solve world hunger?” Or “What do you think will finish off the human race sooner? A supervolcano, bees, nuclear war or climate change? Text your answer to…”
Just a thought.